Informational Marketing Techniques to Start & Grow Your Practice AC13-Downloadable Recording

Informational Marketing Techniques to Start & Grow Your Practice AC13-Downloadable Recording


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Informational Marketing Techniques to Start and Grow Your Practice-Downloadable

This 60 minute session was recorded at the AILA Annual Conference in June 2013. This product includes an audio recording in MP3 format and a PDF file of PowerPoint presentation slides and/or articles needed for CLE Credit; available for download via your Digital Library on Agora.

Informational marketing provides information to potential clients to help them better understand their options and the value of hiring an immigration lawyer ... before they hire a lawyer, pay any fees, or complete any forms. This session will provide information on tips and practices for Internet and traditional media informational marketing.

  • Internet Informational Marketing: Keeping Google Happy without Spending a lot of Money on AdWords
  • Creating Effective Informational Marketing Materials Even if You're Not an Artist or a Computer Geek
  • Using Informational Marketing Techniques Offline
  • Informational Marketing Techniques on a Shoestring Budget
  • Tracking Results
  • Complying with Ethics Rules


CLE Credit

CLE credit is available in most jurisdictions for this OnDemand session. Please visit the webCLE AC OnDemand Module for specific details on your jurisdiction and for specialized credit information.

Please note that your jurisdiction may limit the number of OnDemand credits that may be applied in a compliance period and may also limit OnDemand credits based on the date of the original presentation. Please view the OnDemand Downloadable and CD-Rom Expiration Chart for more details.

Instructions for reporting your credits and obtaining certificates will be included in your written materials.

  • Not eligible for CLE credit in the following states: AR, IA, MN, and TN.
  • Attention Idaho, North Dakota, and Puerto Rico attorneys. Attorneys must apply individually for approval of recorded programs. Credits are typically approved.

Faculty

  • Carl Shusterman (DL), Los Angeles, CA
  • Reid Trautz, AILA Director of Practice and Professionalism, Washington, DC

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