Business Development for the Little Guys - How to Make Your Small Firm Better

Business Development for the Little Guys - How to Make Your Small Firm Better

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February 2011
Business Development for the Little Guys—How to Make Your Small Firm Better

This podcast features AILA members Francis Chin, Steven Howard Garfinkel and Kelly McCown. The panel discusses developing a marketing plan with topics that include: getting beyond the excuses not to market, how to integrate marketing into your daily practice, using positioning to fine tune your marketing plan, networking beyond the bar, performing introspective exercises within your firm or office and great practical tips on business development.

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